Delhi, India
JK Cement Ltd., has been honoured by the Limca Book of Records, for constructing 249 ramps in 249 schools in Rajasthan in a single day under campaign “Banaye Har Raah Aasaan”. The construction of the ramps was completed in one day with the support of over 2000 JK Cement employees, dealers, contractors & labour.
Sharing his view on this momentous achievement Mr. Love Raghav, Head branding, JK Cement Ltd. said, “JK Cement as a brand has always believed in giving back to the society in one way or other, our focus on social marketing campaigns gives us opportunity to serve society and brand both simultaneously. This achievement is a result of in-depth planning & execution of entire JK Cement team.”
Adding to this Cluster head (sales), Mr. Haresh Khushalani said, “It is a proud moment for the company to have set this record. The school ramp construction initiative was executed without any external agency & over 2,000 people got involved to create the history, congratulations to the entire JK Cement team.”
–NewsVoir
