Hyderabad: Summers just got a whole lot better with Tata Starbucks announcing the ‘Buy One Get One Free’ offer on 7th May 2023. As part of the offer, customers can avail a free beverage upon purchasing any short or tall beverage from the core beverages menu.
To further amplify this exciting offer, Tata Starbucks has curated an interesting campaign based on the insight that this is `An offer so good, anyone can be your plus one`
Speaking about the offer, Deepa Krishnan, Chief Marketing Officer, Tata Starbucks said, “Over the last decade, Starbucks has been known for its welcoming third place experience and we’re always looking at ways to delight our customers. This offer is our way of thanking our customers and giving them a special way to enjoy their favourite Starbucks beverages. The offer is accompanied by a fun and quirky campaign that will surely be as exciting as the offer! Watch the most unlikely people come together for this irresistible offer.”
The film which is conceptualized by Edelman India Pvt. Ltd and Produced by Scooter Films begins with King Akbar ordering a cup of coffee at the Starbucks store. As the rather perplexed barista shares the Buy One Get One offer with Akbar, charming Anarkali makes a grand entry breaking through a brick wall and cheekily asking for the free beverage. With rolling eyes and unhappy grunts, the duo enjoys their coffee while acknowledging the wonderful Starbucks offer.
–Press release
