Mumbai, Maharashtra, India
Streax, a hair colour brand from Hygienic Research Institute Pvt. Ltd. (HRIPL), known for its innovation and contemporary styling products, is revolutionizing the market with the launch of the Streax Gel Hair Colour. This game-changing product is set to elevate the hair colouring experience, offering a high-performance upgrade to traditional hair colours. With cutting-edge technology, Streax Gel Hair Colour delivers flawless grey coverage and an elevated shine that transforms every strand into a radiant statement.
Streax Gel Hair Colour is crafted with advanced ingredients to deliver an elevated experience. Infused with hyaluronic and silicone actives, it locks in moisture, reduces frizz, and creates a protective barrier, ensuring long-lasting colour vibrancy and intense gloss. Enriched with kiwi fruit extracts containing 2X the Vitamin C of lemons and essential Vitamins C, E, and K, the formula strengthens the hair shaft, smoothens the cuticle, and leaves hair with a radiant finish. This powerful combination provides brilliant grey coverage while revitalizing dull hair, making it a must-have for anyone seeking a premium hair colouring solution.
Dheeraj Arora, Managing Director and CEO of HRIPL shared, “At Streax, innovation is at the core of everything we do. We are a fashion-forward brand, known for delivering contemporary products that help women stand out and get noticed. With the launch of Streax Gel Hair Colour, we continue this legacy by offering consumers an elevated experience that redefines what hair colour can achieve—elevating grey coverage into a high-performance, high-shine transformation.”
Streax Gel Hair Colour stands as the ultimate choice for modern women who wish to go beyond the basics, looking for exceptional performance and a luxurious experience in their beauty routines. With its cutting-edge technology, the product ensures that every application delivers the best of nourishment and shine for a truly elevated outcome.
Priyanka Puri, Senior Vice President – Marketing at HRIPL, added, “With its cutting-edge formulation and high-performance results, Streax Gel Hair Colour redefines what exceptional hair colour can be—delivering an elevated product and an equally elevated experience that goes beyond ordinary expectations. Streax Gel Hair Colour is designed for women who want more—more shine, more vibrancy, and more brilliance. With the benefits of hyaluronic actives and kiwi extracts, we’ve crafted a product that truly meets the needs of today’s discerning consumers, delivering not only stunning hair colour but also an experience that feels indulgent.”
Streax Gel Hair Colour is now available in convenient sachets (24 ML, 40 ML) and cartons (60 ML, 120 ML) in four stunning shades: Natural Black, Natural Brown, Dark Brown, and Burgundy. Available nationwide, including key cities like Mumbai, Delhi, Pune, Lucknow, Kolkata, and Punjab, it can also be found on leading e-commerce platforms like Amazon, Flipkart, Myntra, and Nykaa. Streax Gel Hair Colour is set to redefine hair colouring, offering a solution that not only covers greys but also adds shine and vitality, transforming hair beautifully.
